I apologise that I made it seem that you’re blog post was just about high heels and nothing else, it wasn’t, but unlike your post, most advice directed at women does tend to have this sheen of ‘beauty rules supreme’.

And I agree that business doesn’t have to all serious, but I still really believe that when a women is starting up in business, the focus should be on her talents and her practical abilities and less on what frocks she wears.

For instance, take the US elections (stay with me) the comments directed at Sarah Palin, who is not my favourite person, still had a hugely sexist theme and was frankly shocking. And even people who aren’t knuckle dragging Neanderthals still tended to focus on the wardrobe of Michelle Obama over anything else.

I mean really, why should I care about the dresses she wears (incidentally she wears a lot of cool stuff from new designer Jason Wu, who makes really lovely pieces, such as a lovely shift dress which has such beautiful accents and really clean lines and…anyway..) when she is such an amazing academic and successful woman in business/politics?

My point is that women focused media should really be about being the best rather than looking the best and I really don’t think we don’t really get that is all

I actually have the view that one of the great things about being a business owner is that we can create our own business style and don’t need to conform to a corporate image.

Do men’s entrepreneurs sites write about this? No, but then they’re not that interested in these types of conversations. Why not have a bit of conversation about fashion and style in a business site. Why just because something has always been one way, should we stick to that way. Why does business always have to be serious?

BTW, I will see if I can find someone to write an engaging article about Hedge Funds